Muscle Milk

Odd Man Out teamed up with Muscle Milk to develop a series of recipes that met strict nutritional guidelines while showcasing the brand's versatility. Tasked with both recipe development and creating photo and video assets, the project required a nimble approach. Shot on location with a minimal budget and crew, we crafted visually engaging content that highlighted the simplicity and appeal of each recipe. The final deliverables provided Muscle Milk with a suite of assets perfect for social media and digital campaigns, proving that great results don’t require big productions.